What is it about Scouting that creates unforgettable, lifelong memories? For most, the answer is easy: Outdoor adventure. So we zeroed in on what that experience feels like, creating an inspiring video, shot on location at H. Roe Bartle Scout Reservation for our social media campaign and online annual report. But we didn’t stop there, we also cut, stamped and mailed 500 keepsake “postcards” made out of old tents from Bartle, to announce the annual report.