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CoxHealth

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How did we answer consumers who wanted healthcare on their terms? “Hello, Convenience.”

One of the great challenges facing healthcare organizations is meeting their patients’ ever-growing demand for convenience. So CoxHealth turned to Walz Tetrick to help introduce several new service enhancements under its “Hello, Convenience” campaign. WTA responded with a radio campaign that used relatable situations and absurd humor to convey the benefits of Virtual Care and Save My Spot.

2020 Healthcare Advertising Awards-Best of Show

SERVICES

Concept development

Copywriting

Broadcast production

Media planning and buying

Digital strategy

“Hello, Rash” :60 Radio

“Hello, Earache” :60 Radio

“Hello, BOGO” :60 Radio